Emily and I had many conversations about starting a business. The risks, the rewards, the sacrifices, reason for doing it, and so on. When she officially shared the news that she left her stable job to start Lady Bird Closings, I was so damn proud of her. She saw a gap in her market , and had the courage, knowledge, and determination to fill it herself.
I was so honored that she trusted me in bringing her vision to life. I designed a primary logo, two secondary logos, a custom hand-drawn floral element, a typography suite and color palette. The Lady Bird Closings brand now represents the values and mission that Emily has created, and she has the tools to build her site and create consistent materials. .